| Summary: | 碩士 === 國立臺中教育大學 === 國際經營管理碩士學位學程(IMBA) === 106 === In today’s globalized world, we see a rising cultural diversity of business stakeholders and an
increased international competition between companies. Increasingly more employees,
customers, suppliers, and other stakeholders from different cultural backgrounds around the
world work together and compete in an internationalized, global market place. One major
strategy to maintain the competitive advantage in this highly competitive global market
surrounding is to innovate. The capability to innovate and to increase the innovation
performance will be a crucial determinant for the success of the competing companies in the
coming decades.
On the one side, the integration of cultural diversity in innovation processes enables to develop
major competitive advantages like local market insights, extension of innovation capabilities as
well cost and time savings. However, on the other side, it inhibits risks for the organizational
culture of the company, which could create major disadvantages and a reduced innovation
performance. The scope of this thesis is to analyze the dependency between the cultural
diversity and the organizational culture and its consequence for innovation performance.
To analyze the influence of cultural diversity on innovation performance, Hofstede’s different
cultural dimensions are linked to the innovation-relevant factors of organizational culture.
Based on this mapping the hypotheses are deducted.
The validation of the developed hypotheses will be conducted based on a multi- and bivariate
linear regression analysis between the Global Innovation Index (GII) as measure of the
innovation performance and the different scores of the cultural dimensions from different
countries. A detailed review of the bivariate correlations of specific sub-indices of the GII helps
to deepen the gained insights.
The thesis closes with the presentation of derived recommendations for innovation managers
which need to get practical support in leading multicultural innovation teams.
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