Human Brands on Facebook: Impact of Interactivity Types on Celebrities’ Fan Pages
碩士 === 國立臺灣師範大學 === 管理研究所 === 106
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Online Access: | http://ndltd.ncl.edu.tw/handle/cth4vw |
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ndltd-TW-106NTNU54570872019-09-14T03:37:53Z http://ndltd.ncl.edu.tw/handle/cth4vw Human Brands on Facebook: Impact of Interactivity Types on Celebrities’ Fan Pages Facebook粉絲專頁互動型態對人類品牌行銷的影響 Chen, Yu-Chien 陳瑀謙 碩士 國立臺灣師範大學 管理研究所 106 Wang, Shih-Ju 王仕茹 學位論文 ; thesis 50 zh-TW |
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zh-TW |
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Others
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碩士 === 國立臺灣師範大學 === 管理研究所 === 106 |
author2 |
Wang, Shih-Ju |
author_facet |
Wang, Shih-Ju Chen, Yu-Chien 陳瑀謙 |
author |
Chen, Yu-Chien 陳瑀謙 |
spellingShingle |
Chen, Yu-Chien 陳瑀謙 Human Brands on Facebook: Impact of Interactivity Types on Celebrities’ Fan Pages |
author_sort |
Chen, Yu-Chien |
title |
Human Brands on Facebook: Impact of Interactivity Types on Celebrities’ Fan Pages |
title_short |
Human Brands on Facebook: Impact of Interactivity Types on Celebrities’ Fan Pages |
title_full |
Human Brands on Facebook: Impact of Interactivity Types on Celebrities’ Fan Pages |
title_fullStr |
Human Brands on Facebook: Impact of Interactivity Types on Celebrities’ Fan Pages |
title_full_unstemmed |
Human Brands on Facebook: Impact of Interactivity Types on Celebrities’ Fan Pages |
title_sort |
human brands on facebook: impact of interactivity types on celebrities’ fan pages |
url |
http://ndltd.ncl.edu.tw/handle/cth4vw |
work_keys_str_mv |
AT chenyuchien humanbrandsonfacebookimpactofinteractivitytypesoncelebritiesfanpages AT chényǔqiān humanbrandsonfacebookimpactofinteractivitytypesoncelebritiesfanpages AT chenyuchien facebookfěnsīzhuānyèhùdòngxíngtàiduìrénlèipǐnpáixíngxiāodeyǐngxiǎng AT chényǔqiān facebookfěnsīzhuānyèhùdòngxíngtàiduìrénlèipǐnpáixíngxiāodeyǐngxiǎng |
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