Perceived price, quality, value and intention of participant- A case of the marathon participant in Taiwan
碩士 === 國立臺灣師範大學 === 體育學系 === 106 === The study designed to reveal the relationship among perceived price, quality, value and intention of marathon participant in Taiwan. This research employed the internet questionnaire survey for analysis. There were 609 valid questionnaires, filled out by those...
Main Authors: | Shih, Wei-Hsuan, 石蔚萱 |
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Other Authors: | Hsiao, Chia-Huei |
Format: | Others |
Language: | zh-TW |
Online Access: | http://ndltd.ncl.edu.tw/handle/uksej3 |
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