A Research and Creation Taiwan's Social Phenomenon Illustration in Chremamorphism

• Main Authors: Chang, Shu-Min, 張淑憫
• Other Authors: Liu, Chien-Cheng
• Format: Others
• Language: zh-TW
• Online Access: http://ndltd.ncl.edu.tw/handle/r2xd5r

碩士 === 國立臺灣師範大學 === 設計學系 === 106 === The function of Chremamorphism in literary is mainly to change the unchanging sentence patterns. It is one of the most important ways of literary to use metaphor or the transformation of words instead of the original characters to the thing. The design of the field less use of the proposed materialized vocabulary. Chremamorphism takes the form of a thing, and the content to be expressed is human. Human habits and thinking are based on historical deductions and social formation. In Taiwan, for its economic development, media openness, the trend of democracy, and so forth, showing many special humanistic features that deeply affect the lives of Taiwanese people. In view of this, this study uses the form of Chremamorphism and illustration to interpret many of Taiwan's negative social phenomena. The purpose is to explore the broader and deeper social issues in present-day Taiwan and achieve a wake-up call in the form of visual creation. In terms of research methods, we analyze the correlation between rhetoric and symbols in the literature and explore the formation and impact of social phenomena in Taiwan from a sociological point of view. According to the findings of the media, we can screen a wide range of social issues in Taiwan. For the content of creation, the author takes into account the success factors of the representative illustrator's works to be materialized and constructs the goal of the pseudo-materialized visual creation. In terms of creative evidence, phototropism insects, marine, and terrestrial mammals are used as a metaphor for social phenomena in Taiwan such as the media, transportation, and workplaces, creating 3 series of 15 illustrated works. Finally, the conclusions are as follows: First, the performance of Chremamorphism can avoid stereotypes and attract the attention of the viewer; Second, the creation of Chremamorphism characters can attract the reflection and projection of emotion on the topic; Third, Highlight the social phenomenon in Taiwan, with reflective effect.