Corporate Transformation Challenges--Reorganization and Inheritance

• Main Authors: Jiajung Chang, 張嘉鈞
• Other Authors: Jen-Wei Cheng
• Format: Others
• Language: zh-TW
• Published: 2018
• Online Access: http://ndltd.ncl.edu.tw/handle/9z964f

碩士 === 國立臺灣科技大學 === 企業管理系 === 106 === The management company in the case is a small-scale medical device manufacturer that has been in existence for 30 years since its establishment in 1987. The main business is the manufacture and sale of disposable medical equipment. The product items included general surgical electrical pencil, and its disposable accessories, as well as automated external defibrillator (AED) and its accessories. Product marketing is mainly based on European and American markets. Recently, the business unit of this company successively received reports, that their products have problems, from their customers. And development time extension causes the delay of the time to market as well as goodwill impairment. After analysis by related departments and supervisors, they discover that the long term operating condition shows steady growth. But the suddenly expansion of the direct and indirect employee at every department, they need to adjust the organizational structure to handle the increased capacity requirement and product development project. This is also the management challenges and the problems of this company, which are talent search as well as development, poor coordination of the R&D team, and also organization and employee did not adjust their mentality timely. Through the sharing and discussion of this case, such as the human resources and technology inheritance of the case company during the period of enterprise transformation and organizational restructuring, so as to cultivate the decision thinking of the leaders. It must be analyzed rigorously and objectively, so that when similar situations are encountered in the future, readers can have inspired by different angles from the case, increase the level of thinking, and ensure the effectiveness of decision-making.