The Study on the Self-Service Technology of Switching Intention influenced by Perceived value: Switching Barriers as a Moderator
碩士 === 中國文化大學 === 企業實務管理數位碩士在職專班 === 106 === Self-service technology is influencing and changing consumer behavior. Consumers choose self-service technology, implying that consumers reduced use of interpersonal-based service. In the past, there were many self-service technology acceptance studies, b...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/d2m72u |