System Dynamics Strategic Modelling for Integrated Marketing of Chain Restaurant – A Cases Study of Ten Ren cha FOR TEA
碩士 === 中國文化大學 === 企業實務管理數位碩士在職專班 === 106 === Because of the low threshold to join a chain restaurant industry in the country, it is very competitive and the brand may grow or be eliminated rapidly in the restaurant market. It must adjust dynamically with the market environment in order to sustai...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/xsz9d7 |