A Study on Tourists' Satisfaction with the Repurposing of Unused Space- A Case Study for Pier-2 Art Center in Kaohsiung City.

• Main Authors: CHEN CHUN CHI, 陳俊吉
• Other Authors: Hwa-Sheng Gau
• Format: Others
• Language: zh-TW
• Published: 2018
• Online Access: http://ndltd.ncl.edu.tw/handle/3386rm

碩士 === 大仁科技大學 === 文化創意產業研究所 === 106 === This study takes Kaohsiung City's PIER-2 ART CENTER as an example to explore the tourists' satisfaction with the repurposing of unused space. Taking the tourists from the PIER-2 ART CENTER in Kaohsiung City as the survey object, to explore the relationship between tourists' satisfaction and revisit intention , and to compare tourists' satisfaction with different background variables. Whether there was a difference in revisit intention. In this study, a questionnaire survey tool was used to compile questionnaires according to relevant documents. The content was divided into three parts: “Personal Basic Data” and, “Re-tourism Willingness Scale”. Considering the distribution of the sample number , convenient sample selection is used to obtain more opinions and opinions. A total of 301 questionnaires were issued, 278 valid questionnaires were retrieved, and 92.4% of valid questionnaires were returned. Using SPSS 22.0 statistical software to conduct descriptive statistics, t-test, single-factor analysis of variance, correlation analysis, regression analysis,and so forth on the questionnaire data. Those visitors were able to understand Satisfaction and Revisit of visitors to the PIER-2 ART CENTER in Kaohsiung City. The opinions and opinions of the wishes. The following results have been obtained: First, tourists' revisit intentions and revisiting intentions will vary accord to gender, educational level, occupation, and place of residence. Second, the overall satisfaction of tourists' travel and the growth of recreation knowledge will be different due to differences in gender and education. The growth of tourists' travel knowledge will vary depend on the monthly salary. Third, there is a significant correlation between the leisure scarification and tourists’ willingness to revisit. Fourth, recreational knowledge growth has a significant positive impact on revisiting willingness.