Research on User Experience of Community Platform Based on Blockchain Token Reward Mechanism -Taking BitRabbit Community as an Example
碩士 === 國立臺北科技大學 === 互動設計系 === 107 === This study analyses the blockchain token as a reward platform for the content platform experience, further verifying that it will increase the community's activity and convert this usage into virtual currency exchange traffic, while targeting existing users...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/b63wa4 |
| Summary: | 碩士 === 國立臺北科技大學 === 互動設計系 === 107 === This study analyses the blockchain token as a reward platform for the content platform experience, further verifying that it will increase the community's activity and convert this usage into virtual currency exchange traffic, while targeting existing users. It is possible to further enhance the brand recognition of the exchange by improving the community of reward mechanisms. Through this study, understanding the use of blockchain tokens as a reward will be a possibility to improve the conversion rate and adhesion of the community.
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