| Summary: | 碩士 === 國立臺北科技大學 === 工業設計系創新設計碩士班 === 106 === Nowadays, the companies have set up a website in response to the needs of the market and customers. It is advantageous to maintain a good interaction with customers and transfer information to potential customers. Although the research of website design has a considerable degree of attention, it seems that the problem of website inefficiency is existed. The speculation of the reason is; companies are unable to fully apply to the User Centered Design (UCD) thought to plan their website, under such circumstance; the websites cannot meet the users’ expectation. Nowadays, although the website assessment has been valued gradually, there are also many related theories and writings. But the detection for website efficiency assessment with the User Centered Design (UCD) viewpoint is very few, particularly. The corporate website with excellent efficiency not only can advance the positive image of the company, even stands for the important meanings of company’s brand value and competitiveness. Therefore, this research assesses the web page design quality of Synology with the UCD Perspective.
This research adopts three kinds of users’ perception scale including “visual perception”, “function perception” and “meaning perception”, which are the foundation of UCD, and the assessment questionnaire is established aiming at “Website Efficiency” to detect the entire “web page design quality” of Synology Website.
The result show that except the visual perception of Synology Website must be improved a little bit, the other presentations are remarkable, furthermore, the correlation between “web page design quality” and “users’ perception scale” is significant, especially, the “function perception” of the users from the website , which are much higher than “visual perception” and “meaning perception”. By using the assessment tool can fully understand the users’ perception about the website, as well as the web page design quality, moreover, the result can be the basis for companies to plan or improve website in the future.
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