Exploring Action Payment Adoption Intention
碩士 === 淡江大學 === 管理科學學系企業經營碩士在職專班 === 106 === Action and mobile payment is the hot consumption payment nowaday. The puspose of this research is to exploring action payment adopting intent. There are 1500 questionnaires and 1381 questionnaires was adopted, the validity rate is 92.1%. The result point...
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ndltd-TW-106TKU054570322019-08-29T03:39:52Z http://ndltd.ncl.edu.tw/handle/w57x58 Exploring Action Payment Adoption Intention 探討行動支付使用意圖 Chung Wei LI 李忠衛 碩士 淡江大學 管理科學學系企業經營碩士在職專班 106 Action and mobile payment is the hot consumption payment nowaday. The puspose of this research is to exploring action payment adopting intent. There are 1500 questionnaires and 1381 questionnaires was adopted, the validity rate is 92.1%. The result point out that three moderator variables: hedonic value, laziness, relative interests can significant affect mobile payment adoption. 牛涵錚 2018 學位論文 ; thesis 73 zh-TW |
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碩士 === 淡江大學 === 管理科學學系企業經營碩士在職專班 === 106 === Action and mobile payment is the hot consumption payment nowaday. The puspose of this research is to exploring action payment adopting intent. There are 1500 questionnaires and 1381 questionnaires was adopted, the validity rate is 92.1%. The result point out that three moderator variables: hedonic value, laziness, relative interests can significant affect mobile payment adoption.
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牛涵錚 |
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牛涵錚 Chung Wei LI 李忠衛 |
author |
Chung Wei LI 李忠衛 |
spellingShingle |
Chung Wei LI 李忠衛 Exploring Action Payment Adoption Intention |
author_sort |
Chung Wei LI |
title |
Exploring Action Payment Adoption Intention |
title_short |
Exploring Action Payment Adoption Intention |
title_full |
Exploring Action Payment Adoption Intention |
title_fullStr |
Exploring Action Payment Adoption Intention |
title_full_unstemmed |
Exploring Action Payment Adoption Intention |
title_sort |
exploring action payment adoption intention |
publishDate |
2018 |
url |
http://ndltd.ncl.edu.tw/handle/w57x58 |
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