Exploring Action Payment Adoption Intention

碩士 === 淡江大學 === 管理科學學系企業經營碩士在職專班 === 106 === Action and mobile payment is the hot consumption payment nowaday. The puspose of this research is to exploring action payment adopting intent. There are 1500 questionnaires and 1381 questionnaires was adopted, the validity rate is 92.1%. The result point...

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Main Authors: Chung Wei LI, 李忠衛
Other Authors: 牛涵錚
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/w57x58
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spelling ndltd-TW-106TKU054570322019-08-29T03:39:52Z http://ndltd.ncl.edu.tw/handle/w57x58 Exploring Action Payment Adoption Intention 探討行動支付使用意圖 Chung Wei LI 李忠衛 碩士 淡江大學 管理科學學系企業經營碩士在職專班 106 Action and mobile payment is the hot consumption payment nowaday. The puspose of this research is to exploring action payment adopting intent. There are 1500 questionnaires and 1381 questionnaires was adopted, the validity rate is 92.1%. The result point out that three moderator variables: hedonic value, laziness, relative interests can significant affect mobile payment adoption. 牛涵錚 2018 學位論文 ; thesis 73 zh-TW
collection NDLTD
language zh-TW
format Others
sources NDLTD
description 碩士 === 淡江大學 === 管理科學學系企業經營碩士在職專班 === 106 === Action and mobile payment is the hot consumption payment nowaday. The puspose of this research is to exploring action payment adopting intent. There are 1500 questionnaires and 1381 questionnaires was adopted, the validity rate is 92.1%. The result point out that three moderator variables: hedonic value, laziness, relative interests can significant affect mobile payment adoption.
author2 牛涵錚
author_facet 牛涵錚
Chung Wei LI
李忠衛
author Chung Wei LI
李忠衛
spellingShingle Chung Wei LI
李忠衛
Exploring Action Payment Adoption Intention
author_sort Chung Wei LI
title Exploring Action Payment Adoption Intention
title_short Exploring Action Payment Adoption Intention
title_full Exploring Action Payment Adoption Intention
title_fullStr Exploring Action Payment Adoption Intention
title_full_unstemmed Exploring Action Payment Adoption Intention
title_sort exploring action payment adoption intention
publishDate 2018
url http://ndltd.ncl.edu.tw/handle/w57x58
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