Evaluation Performance of Low Cost Carriers at Taiwan in Asia

• Main Authors: YIN, XIN-LONG, 尹新龍
• Other Authors: LIU,GUANG-TAI
• Format: Others
• Language: zh-TW
• Published: 2019
• Online Access: http://ndltd.ncl.edu.tw/handle/m5er47

碩士 === 中華大學 === 工業管理學系 === 107 === Tourism industry has been an important indicator of economic development in recent years, The popular trend of tourism and the former group in group out, evolved to today's orientation in the depth of tourism, free travel has become the current topic, With the development of the Internet, tourism has become easier and less restricted. More and more tourists yearn for this free and economical journey, Air ticket price has always been a major expense for tourists to travel abroad. Unlike traditional airlines, low-cost airlines offer a lot of cheaper prices to attract tourists, which makes traveling abroad by low-cost airlines popular. This study collected data envelopment analysis and evaluation of McIntosh productivity index, To evaluate the operating performance of asia-pacific low-cost airlines operating in Taiwan, find out the airlines with relatively no performance, and suggest ways to improve their performance, so as to provide reference strategies for future low-cost airlines to improve their operating efficiency. The evaluation data are collected from the websites of various airlines and the websites of civil aviation administration. According to the results, Tiger airlines of Taiwan has been growing well in recent years, while easystar of South Korea and cool bird of Thailand have also done well, As measured by the McCue productivity index, the overall performance of LCC operators in the asia-pacific region shows a growing trend, which shows that the development potential of LCC in the asia-pacific region cannot be underestimated in the face of the growing demand from Chinese tourists.