Strategic Thinking：The Comparison of military and business-Using grounded theory develop contextal story line

• Main Authors: LANG,KUO-BIN, 郎果斌
• Other Authors: Chuang,Li-Ming
• Format: Others
• Language: zh-TW
• Published: 2019
• Online Access: http://ndltd.ncl.edu.tw/handle/22snah

碩士 === 長榮大學 === 高階管理碩士在職專班(EMBA) === 107 === Facing the global environment with rapid changes and high uncertainty, the main focus for commanders for armed forces implementing full enlist system in Taiwan, is to construct solid army with low quantity and high quality from prospective strategy. Simultaneously, facing changes upon economic environment becoming globalization and political relationship across the Taiwan Strait, regardless of the armed forces or entrepreneurs, it is significant to have a vision over internal and external environmental variables, to build a sound direction through managing models in both military and business strategies, including talent development, organizational transition, strategy planning and decision management. This research discussed the differences between strategic thinking of military commanders and business executives. Based on “Antecedents and outcomes of strategic thinking model” by Moon (2013), this research conduct analysis mainly through qualitative method including literature review, in-depth interview, content analysis, static model analysis and scenario development through grounded theory. The main research focus compares the varying factors within strategic thinking and decision making between military and business field, to determine effective and valid model from collecting data through strategy makers. The main results are: (1)Organizational Culture: the attitudes toward risk, compensation system and managing focus of leaders are different. In military, the commanders mainly hold a market-oriented thinking, supported by ideas of system, vision and creativity to make strategies and decisions upon organizational culture. While in business world, executives start from visions, and supported by market and systematic thinking. (2)Organizational Structure: Both military and business leaders focused on systematic thinking upon organizational structure, leadership and team cooperation, and adjusted through support by creative and market-oriented thinking. (3)Organizational Resource/Competence: Both military and business leaders start from creative thinking in handling organizational resource/competence, and adjusted through support by systematic and market-oriented thinking according to organizational technique and market state. (4)External Variables / Market and Technology Fluctuation: Both military and business leaders focused on market-oriented and creative thinking facing external variables / market and technology fluctuation. Additionally, military leaders will combine governmental resources and competence to develop domestic defense-related affairs from systematic thinking. Keywords: Military Tactic Thinking, Strategy Thinking, Strategy Making, Grounded Theory.