A Case Study of the Diapers Marketing Strategy in Taiwan, Base on the Fieldwork of K Company

碩士 === 中原大學 === 企業管理研究所 === 107 === Taiwan has officially entered the advanced society since 2017, and all kinds of senior generation business opportunities have sprung up. This study is based on the current needs of Taiwan''s senior generation and the need to assist caregivers, th...

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Bibliographic Details
Main Authors: Hsi-Chun Lee, 李璽君
Other Authors: Chih-Ning Chu
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/z865b2