A Study of Repurchase Intention on Network Group Shopping for Online Consumers

碩士 === 高苑科技大學 === 資訊科技應用研究所 === 107 === The purpose of this study is to understand the willingness of online consumers to repurchase, A total of 334 questionnaires were collected from the FACEBOOK community and the LINE group. In order to proof the questions and assumptions of this study, the data w...

Full description

Bibliographic Details
Main Authors: LEE,MEI-HSIA, 李玫霞
Other Authors: CHEN, YUEH-HSIANG
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/7dwgrd

Similar Items