Exploring the Differences of Brand Positioning with Brand Concept Map: Taking Taiwan Rice Brands as an Example
碩士 === 國立中興大學 === 企業管理學系所 === 107
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/hs4r73 |
| id |
ndltd-TW-107NCHU5121025 |
|---|---|
| record_format |
oai_dc |
| spelling |
ndltd-TW-107NCHU51210252019-11-29T05:36:24Z http://ndltd.ncl.edu.tw/handle/hs4r73 Exploring the Differences of Brand Positioning with Brand Concept Map: Taking Taiwan Rice Brands as an Example 以品牌概念圖探討品牌定位差異性：以台灣稻米地區品牌為例 Sheng-Chieh Liang 梁勝傑 碩士 國立中興大學 企業管理學系所 107 林谷合 2019 學位論文 ; thesis 46 zh-TW |
| collection |
NDLTD |
| language |
zh-TW |
| format |
Others
|
| sources |
NDLTD |
| description |
碩士 === 國立中興大學 === 企業管理學系所 === 107 |
| author2 |
林谷合 |
| author_facet |
林谷合 Sheng-Chieh Liang 梁勝傑 |
| author |
Sheng-Chieh Liang 梁勝傑 |
| spellingShingle |
Sheng-Chieh Liang 梁勝傑 Exploring the Differences of Brand Positioning with Brand Concept Map: Taking Taiwan Rice Brands as an Example |
| author_sort |
Sheng-Chieh Liang |
| title |
Exploring the Differences of Brand Positioning with Brand Concept Map: Taking Taiwan Rice Brands as an Example |
| title_short |
Exploring the Differences of Brand Positioning with Brand Concept Map: Taking Taiwan Rice Brands as an Example |
| title_full |
Exploring the Differences of Brand Positioning with Brand Concept Map: Taking Taiwan Rice Brands as an Example |
| title_fullStr |
Exploring the Differences of Brand Positioning with Brand Concept Map: Taking Taiwan Rice Brands as an Example |
| title_full_unstemmed |
Exploring the Differences of Brand Positioning with Brand Concept Map: Taking Taiwan Rice Brands as an Example |
| title_sort |
exploring the differences of brand positioning with brand concept map: taking taiwan rice brands as an example |
| publishDate |
2019 |
| url |
http://ndltd.ncl.edu.tw/handle/hs4r73 |
| work_keys_str_mv |
AT shengchiehliang exploringthedifferencesofbrandpositioningwithbrandconceptmaptakingtaiwanricebrandsasanexample AT liángshèngjié exploringthedifferencesofbrandpositioningwithbrandconceptmaptakingtaiwanricebrandsasanexample AT shengchiehliang yǐpǐnpáigàiniàntútàntǎopǐnpáidìngwèichàyìxìngyǐtáiwāndàomǐdeqūpǐnpáiwèilì AT liángshèngjié yǐpǐnpáigàiniàntútàntǎopǐnpáidìngwèichàyìxìngyǐtáiwāndàomǐdeqūpǐnpáiwèilì |
| _version_ |
1719298888027865088 |