A Study on Marketing Combination of Product Features of Taiwan Brewed Tea: An Application of Choice-Based Conjoint Analysis
碩士 === 國立中興大學 === 應用經濟學系所 === 107 === In recent years, because of the improvement of income and living standards, the demand on tea quality by consumer have become higher and higher through the years，tea have become a culture, an art, instead of just a drink. Consumer no longer limit their concern o...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/cgi-bin/gs32/gsweb.cgi/login?o=dnclcdr&s=id=%22107NCHU5412035%22.&searchmode=basic |