The Effect of Mobile Shopping App Interface Design on Consumer Purchase Behavior
碩士 === 國立彰化師範大學 === 資訊管理學系 === 107 === Smart phone has become a necessity in our daily life. In recent years, proportion of window shopping has declined sharply than it was before. On the other hand, online shopping has become the most popular purchasing behavior within Food, Clothing, Housing, Tran...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/m54euu |