| Summary: | 碩士 === 國立高雄師範大學 === 事業經營學系 === 107 === ABSTRACT
In view of the fact that Taiwan has entered the aging society in recent years, the problem of declining birthrate, and the reform of the pension year, the average person has to deal with his retirement life through financial management. However, it is difficult to use the technical and news to face the general public because of the nine-to-five hours of work and the inability to effectively analyze media information. Therefore, by analyzing the long-term investment in fundamentals, the cumulative compounding effect by long-term investment has become a manifestation. In the past, many research applied decision trees to carry out fundamental analysis and establish investment classification models, but the content is more focused on the rate of return on investment products. There is little discussion on long-term investment strategies and short-term investment strategies for earning compound interest through stock selection. Eliminate the weak and strong share selection mechanism. And the choice of financial factors, the general discussion of the impact of financial indicators on stock returns, less discussion of the growth rate of various types of financial indicators. Therefore, this study attempts to analyze the construction of an effective investment classification model through the data exploration decision tree technology, standing on the basis of stock selection indicators and increasing the growth rate of stock selection factors. The research results show that the decision tree has a total of 15 investment strategies, and found that the return on equity is the primary condition for stock selection, and then the stock selection according to the individual conditions of the stocks. The test results can be better than the market performance of the reward and dividend yield. According to the conclusions and recommendations of this study, the general public can be provided as a reference for the annual review of the companys shareholding, weakening and staying strong, and establishing a portfolio and planning stock selection strategy.
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