The Effect of Green Product Cues on Purchase Intention- A Case Study of the Hair Shampoo
碩士 === 國立中山大學 === 企業管理學系研究所 === 107
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ndltd-TW-107NSYS51210082019-05-16T01:40:51Z http://ndltd.ncl.edu.tw/handle/p34k3k The Effect of Green Product Cues on Purchase Intention- A Case Study of the Hair Shampoo 綠色產品線索影響消費者購買意願之研究-以洗髮精為例 Jia-Lin Syu 許嘉麟 碩士 國立中山大學 企業管理學系研究所 107 Hsien-Tang Tsai 蔡憲唐 2018 學位論文 ; thesis 68 zh-TW |
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zh-TW |
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Others
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description |
碩士 === 國立中山大學 === 企業管理學系研究所 === 107 |
author2 |
Hsien-Tang Tsai |
author_facet |
Hsien-Tang Tsai Jia-Lin Syu 許嘉麟 |
author |
Jia-Lin Syu 許嘉麟 |
spellingShingle |
Jia-Lin Syu 許嘉麟 The Effect of Green Product Cues on Purchase Intention- A Case Study of the Hair Shampoo |
author_sort |
Jia-Lin Syu |
title |
The Effect of Green Product Cues on Purchase Intention- A Case Study of the Hair Shampoo |
title_short |
The Effect of Green Product Cues on Purchase Intention- A Case Study of the Hair Shampoo |
title_full |
The Effect of Green Product Cues on Purchase Intention- A Case Study of the Hair Shampoo |
title_fullStr |
The Effect of Green Product Cues on Purchase Intention- A Case Study of the Hair Shampoo |
title_full_unstemmed |
The Effect of Green Product Cues on Purchase Intention- A Case Study of the Hair Shampoo |
title_sort |
effect of green product cues on purchase intention- a case study of the hair shampoo |
publishDate |
2018 |
url |
http://ndltd.ncl.edu.tw/handle/p34k3k |
work_keys_str_mv |
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