The Effect of Green Product Cues on Purchase Intention- A Case Study of the Hair Shampoo

碩士 === 國立中山大學 === 企業管理學系研究所 === 107

Bibliographic Details
Main Authors: Jia-Lin Syu, 許嘉麟
Other Authors: Hsien-Tang Tsai
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/p34k3k
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spelling ndltd-TW-107NSYS51210082019-05-16T01:40:51Z http://ndltd.ncl.edu.tw/handle/p34k3k The Effect of Green Product Cues on Purchase Intention- A Case Study of the Hair Shampoo 綠色產品線索影響消費者購買意願之研究-以洗髮精為例 Jia-Lin Syu 許嘉麟 碩士 國立中山大學 企業管理學系研究所 107 Hsien-Tang Tsai 蔡憲唐 2018 學位論文 ; thesis 68 zh-TW
collection NDLTD
language zh-TW
format Others
sources NDLTD
description 碩士 === 國立中山大學 === 企業管理學系研究所 === 107
author2 Hsien-Tang Tsai
author_facet Hsien-Tang Tsai
Jia-Lin Syu
許嘉麟
author Jia-Lin Syu
許嘉麟
spellingShingle Jia-Lin Syu
許嘉麟
The Effect of Green Product Cues on Purchase Intention- A Case Study of the Hair Shampoo
author_sort Jia-Lin Syu
title The Effect of Green Product Cues on Purchase Intention- A Case Study of the Hair Shampoo
title_short The Effect of Green Product Cues on Purchase Intention- A Case Study of the Hair Shampoo
title_full The Effect of Green Product Cues on Purchase Intention- A Case Study of the Hair Shampoo
title_fullStr The Effect of Green Product Cues on Purchase Intention- A Case Study of the Hair Shampoo
title_full_unstemmed The Effect of Green Product Cues on Purchase Intention- A Case Study of the Hair Shampoo
title_sort effect of green product cues on purchase intention- a case study of the hair shampoo
publishDate 2018
url http://ndltd.ncl.edu.tw/handle/p34k3k
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