Research for Profiling Consumer Characteristics - According to Consumption Goods and Consumption Channels
碩士 === 國立臺北大學 === 企業管理學系碩士在職專班 === 107 === Many research studies of consumer behavior can only describe the perception of consumers, not the facts of consumption. Just like a well-known psychologist and psychiatrist, Carl Gustav Jung, the founder of analytical psychology, once said: “You are what yo...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/393a59 |