Analysis of Customer Activity Index: A Case Study of Alcoholic Beverages Transaction Data
碩士 === 國立臺灣大學 === 國際企業學研究所 === 107 === In the past, there was no research on CAI (Customer Activity Index) of alcoholic beverages. Because of the tendency of alcoholism, actually alcoholic beverage is a very great target of CAI research. Using transaction data of two years in database of supermarket...
Main Authors: | Ming-Yen Lee, 李銘彥 |
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Other Authors: | Li-Chung Jen |
Format: | Others |
Language: | zh-TW |
Published: |
2019
|
Online Access: | http://ndltd.ncl.edu.tw/handle/fb7r54 |
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