A Study on Travel Motivation、Experience Value&Revisit Intention of Taiwanese Travelers to Korea
碩士 === 環球科技大學 === 觀光與生態旅遊系環境資源管理碩士班 === 107 === The purpose of this study was to investigate the differences of personal background among travel motivation, experience value, and revisit intentions. The sampling range included those who have traveling experiences to Korea. Convenient sampling was ad...
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ndltd-TW-107TWIT03990052019-10-23T05:45:56Z http://ndltd.ncl.edu.tw/handle/54d35m A Study on Travel Motivation、Experience Value&Revisit Intention of Taiwanese Travelers to Korea 國人赴韓國旅遊的旅遊動機、體驗價值、重遊意願之研究 CHANG, PEI-PING 張佩萍 碩士 環球科技大學 觀光與生態旅遊系環境資源管理碩士班 107 The purpose of this study was to investigate the differences of personal background among travel motivation, experience value, and revisit intentions. The sampling range included those who have traveling experiences to Korea. Convenient sampling was adapted to acqire a sufficient amount of data. This study used SPSS 22 statistical software to run descriptive statistical analysis, independent sample t-test, and single-factor analysis of variance for the collected data. A total of 680 copies of printed questionnaires was distributed and collected in the two major domestic travel exhibitions in May 2019. The total effective samples were 650, excluding those whose respondents were under age of twenty years old (inclusive). We concluded that among the personal backgrounds traveling to South Korea, the differences among the degrees of education were significant in travel motivation, experience value, and revisit intentions. CHANG, TAIN-SHYANG 張天祥 2019 學位論文 ; thesis 84 zh-TW |
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碩士 === 環球科技大學 === 觀光與生態旅遊系環境資源管理碩士班 === 107 === The purpose of this study was to investigate the differences of personal background among travel motivation, experience value, and revisit intentions. The sampling range included those who have traveling experiences to Korea. Convenient sampling was adapted to acqire a sufficient amount of data. This study used SPSS 22 statistical software to run descriptive statistical analysis, independent sample t-test, and single-factor analysis of variance for the collected data.
A total of 680 copies of printed questionnaires was distributed and collected in the two major domestic travel exhibitions in May 2019. The total effective samples were 650, excluding those whose respondents were under age of twenty years old (inclusive). We concluded that among the personal backgrounds traveling to South Korea, the differences among the degrees of education were significant in travel motivation, experience value, and revisit intentions.
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author2 |
CHANG, TAIN-SHYANG |
author_facet |
CHANG, TAIN-SHYANG CHANG, PEI-PING 張佩萍 |
author |
CHANG, PEI-PING 張佩萍 |
spellingShingle |
CHANG, PEI-PING 張佩萍 A Study on Travel Motivation、Experience Value&Revisit Intention of Taiwanese Travelers to Korea |
author_sort |
CHANG, PEI-PING |
title |
A Study on Travel Motivation、Experience Value&Revisit Intention of Taiwanese Travelers to Korea |
title_short |
A Study on Travel Motivation、Experience Value&Revisit Intention of Taiwanese Travelers to Korea |
title_full |
A Study on Travel Motivation、Experience Value&Revisit Intention of Taiwanese Travelers to Korea |
title_fullStr |
A Study on Travel Motivation、Experience Value&Revisit Intention of Taiwanese Travelers to Korea |
title_full_unstemmed |
A Study on Travel Motivation、Experience Value&Revisit Intention of Taiwanese Travelers to Korea |
title_sort |
study on travel motivation、experience value&revisit intention of taiwanese travelers to korea |
publishDate |
2019 |
url |
http://ndltd.ncl.edu.tw/handle/54d35m |
work_keys_str_mv |
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