The Antecedents and Effect Reaction of Consumer Usage and Mastering toward Self-Service Technologyx

碩士 === 元智大學 === 經營管理碩士班(行銷學程) === 107 === The purpose of this study is to explore the consumer behavior and mastery antecedent of self-service technology, and the subsequent behavior and emotional response to consumers when they encounter service failure, and to explore the effects of time pressure...

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Bibliographic Details
Main Authors: Ching-Hua Chang, 張敬華
Other Authors: Shu-Ling Liao
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/8279d8

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