Mass customisation i modebranschen : Hur mass customisation kan användas som ett konkurrenskraftigt koncept av modeföretag
As a result of a growing demand of fast produced fashion and new trends, it seems as if the consumers' needs are changing continuously. Furthermore, the product development of clothes often take place on expected demand and desires, several months in advance and not on request. The fashion indu...
Main Authors: | , |
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Format: | Others |
Language: | Swedish |
Published: |
Högskolan i Borås, Akademin för textil, teknik och ekonomi
2017
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-12728 |