Syns inte, finns inte : om marknadsföring på några skolbibliotek

The purpose of this Master’s thesis is to discuss marketing as it applies to some school libraries. Today’s marketing is about relations. It involves the establishment, maintenance and development of relations with users, non-users and other library related relationships. By looking at how a number...

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Bibliographic Details
Main Author: Guldér, Margareta
Format: Others
Language:Swedish
Published: Högskolan i Borås, Institutionen Biblioteks- och informationsvetenskap / Bibliotekshögskolan 2010
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-19718