The country of origin effect on the consumer behaviour : The impact of the "Made in France" on the Swedish consumer behaviour

The country of origin effect on the consumer behaviour : The impact of the "Made in France" on the Swedish consumer behaviour

Bibliographic Details
Main Authors:	Gradassi, Florent, Viennot, Justine
Format:	Others
Language:	English
Published:	Högskolan i Halmstad, Sektionen för ekonomi och teknik (SET) 2014
Subjects:	Made in France Frenchness French products country of origin effect consumer behaviour Swedish consumers Business Administration Företagsekonomi
Online Access:	http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-25469

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