Collaboration between companies in sharing economy and Skanska

• Main Authors: Myllynpää, Otto, Hanosh, Joseph
• Format: Others
• Language: English
• Published: Högskolan i Gävle, Företagsekonomi 2018
• Subjects: car sharing; business development; sharing economy; business collaboration; zoning; Business Administration; Företagsekonomi
• Online Access: http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-29250

Purpose: The aim is to investigate the content of the collaboration between car sharing companies and the construction company. The authors aim to map the different phases of collaboration and create a reasonable model to exhibit the collaboration. Methodology: This paper used qualitative approach as the method. Primary and secondary data were used. Primary data was gathered through phone interviews. The respondents were divided into three different categories in order to achieve the most comprehensive understanding. The categories are car sharing, construction company and city official organizations. In total the research had fourteen respondents from eleven different organizations. Findings: The authors developed a business model that may be used as a general outline if the closed-pool systems are applied to other major cities. The approximate costs were calculated and the general motivations for parties to advance to business making were mapped. The city hopes to increase alternative travelling methods and save for other purposes. The construction company aims to achieve zoning benefits in terms of cost-reduction and to have more space where to build. The car sharing companies aim to increase their market share and build their business. Conclusion: The findings indicate that the collaboration between car sharing companies and the construction company is possible within the city’s influence. The zoning benefits may be acquired with correct advancement through phases and, in theory, they would ensure a working business model that enables that the needs of all parties are satisfied. Practical Contribution: Decision makers of all parties may use the information of the study to build the optimal service to the Finnish business environment. The study is additionally intended to provide insight to individuals who are interested concerning zoning and closed-pool car sharing systems. Limitations: This study is delimited to understand the industry from the perspectives of car sharing companies, construction company and the city officials. Thus, the study does not investigate the open-pool business model characteristics of car sharing companies nor provide a follow-up information concerning the success of the collaboration. The study only involves companies operating in the Finnish business environment. Suggestions regarding future research: Future research should conduct a similar study like this, but in a larger scale, meaning in at least two different countries. Future studies can focus on more than one city within a country to raise the validity and reliability of the results and conclusions.