Expander : En studie av Expanders kommunikation och varumärke
Communication can be heard in many different ways and it is important for all businesses, especially in B2B. The construction and maintenance of a brand plays just like the communication a very important part. These parts also have a lot to common and affect each other in a large extent. One problem...
| Main Authors: | , |
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| Format: | Others |
| Language: | Swedish |
| Published: |
Linnéuniversitetet, Institutionen för samhällsvetenskaper, SV
2011
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| Subjects: | |
| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-12698 |