Corporate Identity Management : A case study of Corporate Identity within Linnaeus University
Linnaeus University was created January first, 2010 and set step in to a market where the competition between universities is increasing. It’s in fact increasing to a degree where universities might be forced to shut down as a result of the competition. As the competition is growing, schools marketi...
Main Authors: | Kansbod, Mathias, Wang Andresen, Fredrik |
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Format: | Others |
Language: | English |
Published: |
Linnéuniversitetet, Ekonomihögskolan, ELNU
2012
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-19438 |
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