Nu ska jag berätta en saga : En studie om hur berättarteknik kan främja läsvärde och läsbarhet i ett informationsmaterial

In this study I have examined how narrative techniques can be used to promote the reading value and readability in information. My focus has been on the communication-agency Mandoly’s information-brochure which function is to inform other companies about their own potential for development in collab...

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Bibliographic Details
Main Author: Malmborg, Fanny
Format: Others
Language:Swedish
Published: Mälardalens högskola, Akademin för innovation, design och teknik 2015
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-28465