Successful business model innovation
A global CEO study conducted by IBM in 2006 showed that business model innovation has a higher correlation with operating margin growth than any other type of innovation. It is therefore not surprising that business model innovation is a buzzword increasingly seen in business jargon and literature....
Main Authors: | Breiby, Eivind, Wanberg, Magnus Haug |
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Format: | Others |
Language: | English |
Published: |
Norges teknisk-naturvitenskapelige universitet, Institutt for industriell økonomi og teknologiledelse
2011
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:no:ntnu:diva-15058 |
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