En studie av individers interaktion med företag på Instagram

Social media is today a large and important part of most people's everyday lives. The combination of the high user frequency, ready availability and cost efficiency makes social media an attractive marketing channel. Instagram is one of the largest players on the Swedish market and it is based...

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Bibliographic Details
Main Authors: Asplund Klingstedt, Madeleine, Carlsson, Kajsa
Format: Others
Language:Swedish
Published: Södertörns högskola, Företagsekonomi 2015
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-37412