C2C relationships and the co-creation of value : A mixed method study of the streaming industry

Music- and video consumption has rapidly changed during the last years and a growing number of consumers use different streaming services which allow for greater interaction with other users than was previously possible. Meanwhile a growing focus within the scientific world has been placed on consum...

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Bibliographic Details
Main Authors: Schwartz, Patrik, Tidelius, Axel
Format: Others
Language:English
Published: Uppsala universitet, Företagsekonomiska institutionen 2021
Subjects:
C2C
OBC
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-448376