A social perceptual approach to freight transport modal choice

This research develops a conceptual model of freight modal choice in which the basic unit of analysis is the socio-organisational group. Research into freight modal choice at the level of the firm has tended to disregard the nature of human choice and to assume that modal choice can be explained in...

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Bibliographic Details
Main Author: Gray, R.
Other Authors: Christopher, Martin
Published: Cranfield University 1990
Subjects:
Online Access:http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.256382