Retailer internationalisation

This research examines, at the corporate level, the strategic behaviour of retailer internationalisation. The primary purpose is to increase our knowledge as empirical research has not kept pace with the growth of retailer internationalisation. In fact it has not really started. The previous documen...

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Bibliographic Details
Main Author: Williams, David E.
Published: Cardiff University 1991
Subjects:
658
Online Access:http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.293385

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