The use of XML schema and XSLT rules for product information personalization

The use of XML schema and XSLT rules for product information personalization

This thesis describes research carried out in order to help solve the problem of personalization in e-commerce/CRM system. Web-based personalization consists of activities, such as providing customised information, that tailor the user's Web experience- browsing a Web site or purchasing a produ...

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Bibliographic Details
Main Author: Stampoultzis, Michael
Published: City University London 2004
Subjects:
658.872
T Technology
Online Access:http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.418955
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spelling ndltd-bl.uk-oai-ethos.bl.uk-4189552015-06-03T03:17:38ZThe use of XML schema and XSLT rules for product information personalizationStampoultzis, Michael2004This thesis describes research carried out in order to help solve the problem of personalization in e-commerce/CRM system. Web-based personalization consists of activities, such as providing customised information, that tailor the user's Web experience- browsing a Web site or purchasing a product, for example-to that user's particular needs. The main research objective of the project is to investigate how XSLT technologies can be used for the development of matching engines that find XML represented products that match the tastes, needs or requirements of customers as captured in customer profiles, also represented in XML. More specifically our research investigates into novel algorithms for transforming XML based product specifications using rules that derive from mining customer profiles with the purpose of customizing the product information.658.872T TechnologyCity University Londonhttp://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.418955http://openaccess.city.ac.uk/8453/Electronic Thesis or Dissertation
collection NDLTD
sources NDLTD
topic 658.872
T Technology
spellingShingle 658.872
T Technology
Stampoultzis, Michael
The use of XML schema and XSLT rules for product information personalization
description This thesis describes research carried out in order to help solve the problem of personalization in e-commerce/CRM system. Web-based personalization consists of activities, such as providing customised information, that tailor the user's Web experience- browsing a Web site or purchasing a product, for example-to that user's particular needs. The main research objective of the project is to investigate how XSLT technologies can be used for the development of matching engines that find XML represented products that match the tastes, needs or requirements of customers as captured in customer profiles, also represented in XML. More specifically our research investigates into novel algorithms for transforming XML based product specifications using rules that derive from mining customer profiles with the purpose of customizing the product information.
author Stampoultzis, Michael
author_facet Stampoultzis, Michael
author_sort Stampoultzis, Michael
title The use of XML schema and XSLT rules for product information personalization
title_short The use of XML schema and XSLT rules for product information personalization
title_full The use of XML schema and XSLT rules for product information personalization
title_fullStr The use of XML schema and XSLT rules for product information personalization
title_full_unstemmed The use of XML schema and XSLT rules for product information personalization
title_sort use of xml schema and xslt rules for product information personalization
publisher City University London
publishDate 2004
url http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.418955
work_keys_str_mv AT stampoultzismichael theuseofxmlschemaandxsltrulesforproductinformationpersonalization
AT stampoultzismichael useofxmlschemaandxsltrulesforproductinformationpersonalization
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