Customer relationship management implementation : the changing role of marketing

Bibliographic Details
Main Author: Reid, Andrea Margaret
Published: Queen's University Belfast 2008
Subjects:
Online Access:http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.479446
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spelling ndltd-bl.uk-oai-ethos.bl.uk-4794462017-12-24T16:54:20ZCustomer relationship management implementation : the changing role of marketingReid, Andrea Margaret2008658.812Queen's University Belfasthttp://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.479446Electronic Thesis or Dissertation
collection NDLTD
sources NDLTD
topic 658.812
spellingShingle 658.812
Reid, Andrea Margaret
Customer relationship management implementation : the changing role of marketing
author Reid, Andrea Margaret
author_facet Reid, Andrea Margaret
author_sort Reid, Andrea Margaret
title Customer relationship management implementation : the changing role of marketing
title_short Customer relationship management implementation : the changing role of marketing
title_full Customer relationship management implementation : the changing role of marketing
title_fullStr Customer relationship management implementation : the changing role of marketing
title_full_unstemmed Customer relationship management implementation : the changing role of marketing
title_sort customer relationship management implementation : the changing role of marketing
publisher Queen's University Belfast
publishDate 2008
url http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.479446
work_keys_str_mv AT reidandreamargaret customerrelationshipmanagementimplementationthechangingroleofmarketing
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