The infomercial phenomenon in New Zealand 1994-2003

The infomercial phenomenon in New Zealand 1994-2003

This thesis investigates the infomercial phenomenon in New Zealand from 1994 to 2003. It critically examines the infomercial as a form of television by developing analyses using a combination of research methodologies. These analyses proceed from a political-economic standpoint, with particular refe...

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Bibliographic Details
Main Author:	Johnson, Rosser
Published:	University of Westminster 2007
Subjects:	384.55
Online Access:	http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.502412

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