Realising increased value from using knowledge management to improve customer relationship management in a retail banking environment : the case of Standard Bank in Malawi
Retail banks globally are under the threat of reducing profitability driven by a harsh operating environment. They are facing many challenges including greater competition from non-banking entities, stricter regulatory requirements, more knowledgeable and demanding customers and speed of innovation...
| Main Author: | |
|---|---|
| Published: |
University of Bolton
2016
|
| Subjects: | |
| Online Access: | https://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.720767 |