Crowdfunding webcomics : the role of incentives and reciprocity in monetising free content
The recent phenomenon of internet-based crowdfunding has enabled the creators of new products and media to share and finance their work via networks of fans and similarly-minded people instead of having to rely on established corporate intermediaries and traditional business models. This thesis exam...
| Main Author: | |
|---|---|
| Published: |
University of Nottingham
2018
|
| Subjects: | |
| Online Access: | https://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.748417 |