Consumer information innovation for South African tour operators
Published Article === The purpose of this paper is to investigate the consumer-related information tour operators in South African have access to. Data was obtained by means of a self-administered computer-aided questionnaire forwarded to 1 000 tour operators; it was viewed by 360 tour operators and...
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Journal for New Generation Sciences, Vol 9, Issue 2: Central University of Technology, Free State, Bloemfontein
2015
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Online Access: | http://hdl.handle.net/11462/591 |
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ndltd-netd.ac.za-oai-union.ndltd.org-cut-oai-ir.cut.ac.za-11462-5912016-03-16T03:59:04Z Consumer information innovation for South African tour operators Potgieter, M. De Jager, J.W. Van Heerden, C.H. Central University of Technology, Free State, Bloemfontein Tour operators Consumers Information systems Innovation South Africa Published Article The purpose of this paper is to investigate the consumer-related information tour operators in South African have access to. Data was obtained by means of a self-administered computer-aided questionnaire forwarded to 1 000 tour operators; it was viewed by 360 tour operators and a response rate of 42,45% was achieved. The results indicate that 68,4% are satisfied with their information systems while a concerning low 34,9% 'Agree' that their information systems do provide them with consumer-related information. Tour operators will not be in a position to satisfy the dynamic needs and wants of today's tourists, unless there is information system innovation. 2015-10-01T09:39:52Z 2015-10-01T09:39:52Z 2011 2011 Article 16844998 http://hdl.handle.net/11462/591 en_US Journal for New Generation Sciences;Vol 9, Issue 2 Central University of Technology, Free State, Bloemfontein 252 816 bytes, 1 file Application/PDF Journal for New Generation Sciences, Vol 9, Issue 2: Central University of Technology, Free State, Bloemfontein |
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en_US |
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Tour operators Consumers Information systems Innovation South Africa |
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Tour operators Consumers Information systems Innovation South Africa Potgieter, M. De Jager, J.W. Van Heerden, C.H. Consumer information innovation for South African tour operators |
description |
Published Article === The purpose of this paper is to investigate the consumer-related information tour operators in South African have access to. Data was obtained by means of a self-administered computer-aided questionnaire forwarded to 1 000 tour operators; it was viewed by 360 tour operators and a response rate of 42,45% was achieved. The results indicate that 68,4% are satisfied with their information systems while a concerning low 34,9% 'Agree' that their information systems do provide them with consumer-related information. Tour operators will not be in a position to satisfy the dynamic needs and wants of today's tourists, unless there is information system innovation. |
author2 |
Central University of Technology, Free State, Bloemfontein |
author_facet |
Central University of Technology, Free State, Bloemfontein Potgieter, M. De Jager, J.W. Van Heerden, C.H. |
author |
Potgieter, M. De Jager, J.W. Van Heerden, C.H. |
author_sort |
Potgieter, M. |
title |
Consumer information innovation for South African tour operators |
title_short |
Consumer information innovation for South African tour operators |
title_full |
Consumer information innovation for South African tour operators |
title_fullStr |
Consumer information innovation for South African tour operators |
title_full_unstemmed |
Consumer information innovation for South African tour operators |
title_sort |
consumer information innovation for south african tour operators |
publisher |
Journal for New Generation Sciences, Vol 9, Issue 2: Central University of Technology, Free State, Bloemfontein |
publishDate |
2015 |
url |
http://hdl.handle.net/11462/591 |
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AT potgieterm consumerinformationinnovationforsouthafricantouroperators AT dejagerjw consumerinformationinnovationforsouthafricantouroperators AT vanheerdench consumerinformationinnovationforsouthafricantouroperators |
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