[en] STRATEGICAL ANALYSIS OF THE RECORDERS IN BRAZIL: BETWEEN THE PIRACY AND THE MP3.
[pt] Após a análise estratégica da indústria fonográfica brasileira,através da aplicação do Modelo de Porter -1980- ,verificou-se que a mesma está sendo ameaçada, no curto e longo prazo, pelos seguintes fatores: a concorrência com a pirataria crescente; a possível substituição pelo i...
Main Author: | LIESEL MACK FILGUEIRAS |
---|---|
Other Authors: | JORGE FERREIRA DA SILVA |
Language: | pt |
Published: |
MAXWELL
2002
|
Subjects: | |
Online Access: | https://www.maxwell.vrac.puc-rio.br/Busca_etds.php?strSecao=resultado&nrSeq=3076@1 https://www.maxwell.vrac.puc-rio.br/Busca_etds.php?strSecao=resultado&nrSeq=3076@2 http://doi.org/10.17771/PUCRio.acad.3076 |
Similar Items
-
[en] ANALYSIS OF THE BRAZILIAN PHONOGRAPHIC INDUSTRYNULLS FUTURE FACING THE THREAT OF PIRACY AND DIGITAL MUSIC
by: MONIQUE PEREIRA IBITINGA DE BARROS
Published: (2004) -
[en] MASHUP AND THE NEW WAY TO CREATE IN THE XXI CENTURY
by: VITOR DE AZEVEDO LOPES
Published: (2017) -
[en] IMPACT OF THE STRATEGIES IN THE PERFORMANCE OF THE SIDERURGICAL COMPANIES
by: FERNANDO HOR-MEYLL ALVARES
Published: (2002) -
[en] EVOLUTION OF FIAT AUTOMÓVEIS S.AS STRATEGY VIS-A-VIS COMPETITIVE CHANGES IN THE BRAZILIAN AUTOMOBILE INDUSTRY ENVIRONMENT: A CASE STUDY
by: SERGIO MOLINA MICAELO
Published: (2004) -
[en] STRATEGIC POSITIONING OF POWER DISTRIBUTION COMPANIES IN BRAZIL
by: BRENO PIETRACCI
Published: (2007)