“My Invisalign experience”: content, metrics and comment sentiment analysis of the most popular patient testimonials on YouTube

Background: The aim of the study was to investigate the popularity, content of Invisalign patient testimonials on YouTube, as well as the sentiment of the related comments. Methods: Using the term “Invisalign experience,” the top 100 results on YouTube by view count were screened for English spoken...

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Bibliographic Details
Main Authors: Delli, K. (Author), Livas, C. (Author), Pandis, N. (Author)
Format: Article
Language:English
Published: Springer Berlin Heidelberg 2018
Subjects:
Online Access:View Fulltext in Publisher