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SPORT CONSUMER BEHAVIOUR
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Author:
Dr. Frederick W. Stander
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DOAJ
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Author:
Dr. Frederick W. Stander
Sources:
DOAJ
Search Results - SPORT CONSUMER BEHAVIOUR
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SPORT CONSUMER BEHAVIOUR
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1
A case for loyalty-based relational business models: Assessing direct – and mediating effects of the Net Promoter Score (NPS) metric in commercial football consumption decisions.
by
Dr. Frederick W. Stander
Published 2016-08-01
Subjects:
“
...
sport
consumption motives...
”
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Article
2
Identification with team as a predictor of buying
behaviours
amongst South African Premier Soccer League (PSL) fans.
by
Dr. Frederick W. Stander
,
Dr. Leon T. de Beer
,
Anna S. Stander
Published 2016-02-01
Subjects:
“
...buying
behaviours
...
”
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Article
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2
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DOAJ
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DOAJ
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Author
Dr. Frederick W. Stander
Anna S. Stander
1
Dr. Leon T. de Beer
1
Language
English
2
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