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Faculdade de Economia
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Lara Sofia Mendes Bacalhau
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Antecedentes da Fidelização de Clientes: Um Estudo no Sector das Telecomunicações Móveis.
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Lara Sofia Mendes Bacalhau
Published 2019
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Capital das Marcas Organizacionais (B2B): Uma Abordagem em Contexto de Ingredient Branding - Os Casos da Shimano, Inc. e Órbita - Bicicletas Portuguesas, Lda.
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Lara Sofia Mendes Bacalhau
Published 2020
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Faculdade de Economia
Lara Sofia Mendes Bacalhau
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