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Phillips, Megan
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Purchase intention
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Author:
Phillips, Megan
Suggested Topics:
Purchase intention
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Purchase intention
Awe-inspiring music
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Beverage sugar-labelling
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Canned beverages
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Colour theory
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Consumer perception
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Customers
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Front-of-pack labelling
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Health-conscious consumers
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Luxury products
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Music
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Retail
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The Impact of Awe-inspiring and Non-awe-inspiring Ambient Music on Shoppers' Purchase Intentions Toward Luxury and Non-luxury Goods
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Alzahrani, Huda
Published 2020
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The Impact of Sugar-labelling on Consumer Purchase Intention for Canned Beverages
by
Pereira, Gavin
Published 2021
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Phillips, Megan
Alzahrani, Huda
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De Villiers, Rouxelle
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