Experimental design Collectivist 1 Communication 1 Consumer behaviour 1 Crowdfunding 1 Crowdsourcing 1 Culture 1 Eco-tourism 1 End-of-aisle displays 1 Experimental 1 In-store demonstrations 1 Independent 1 Individualist 1 Interdependent 1 Logistic regression 1 Marketing 1 Māori 1 New Zealand 1 Observational research 1 Priming 1 Quantitative 1 Self construal 1 Self-construal 1 Shopper behaviour 1 Social Media 1 Supermarket retailing 1 Sustainability 1 Tourism 1