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Stay exclusive or go inclusive : Exploring consumers’ perception of luxury fashion brands’ use of digital channels and disruptive technologies.
by
Alverönn Oresvärd, Jessica
,
Herkommer, Charlotta
,
Siljevik Laine, Sandra
Published 2021
“
... with well-known brands’ innovative strategies and
designs
. Along with its
crafts
and arts, exclusivity has...
”
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NDLTD
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Alverönn Oresvärd, Jessica
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