Showing 1 - 2 results of 2 for search 'SPORT SPONSORSHIP', query time: 0.62s Refine Results
  1. 1
    The Effect of Simultaneous Sponsorship of Rival Football Teams
    Subjects: “...sports marketing; sports sponsorship; rival teams sponsorship; team identification; team-sponsor...”
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    Article
  2. 2
    Sports mega-event sponsorship: The impact of FIFA reputation and world cup image on sponsor brand equity
    Subjects: “...sports sponsorship...”
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    Article
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